Access To Assets
In order for us to manage your PPC account, please provide access to the following:
Step 1/3: Your Accounts
In order for us to manage your PPC account, please provide access to the following:
Required: Access to Facebook Business Manager:
- Client instructions: click here
- Partner Business ID: 647509895402314
- Assets required: ad account, pages, pixels, Instagram account
Required: Access to create landing pages:
We prefer to create landing pages because we don’t want to slow down the process by not having access to your website.
- Please provide your Website URL/Login
- If you DO NOT wish for us to access your landing pages, please send us links to your landing pages for the product/services you wish to promote.
Step 2/3: Your Brand & Identity
Required: Access to your Marketing Collateral
Please provide logo(s), hex colors, branding, brand images;psd/ai;jpg;png, video promos (you can do a shared dropbox/drive link)
Required: Access to your Copy Assets
Please provide taglines, past marketing documents, company pitch, etc.
Step 3/3: Product To Market Information
Required: Campaign Assets/Info
Please provide use with information about your existing sales funnel.
- Describe your existing sales funnel.
- Do you have any Front-End “foot-in-the-door” offers?
- Launch date?
- National or Local campaign?
- Starting budget for the campaign?
Required: Your Ideal Customer Profile
Based on the concept of your true fan (link to article). We use details about your raving fans to construct a “message to market” match in our advertising.
- Describe your ideal client demographics (e.g., age, gender, location, etc.)
- Describe their psychographics
- Hooks that would attract them? (e.g., “lost 10lbs in 10 days”)
- Images that would grab their attention?
- Please list 10 Facebook or Instagram Pages that have a common audience as your ideal client (send more if you choose).